Marketing, Advertising, PR

Digital marketing manager

Gross salary in Benin is

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80% of people earn:

228K - 821K XOF

10% earn less lthan 228K XOF

10% earns more than 821K XOF

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What does the data in the graph mean?

Salaries in the survey are expressed in gross.

Based on the Paylab.com salary survey, 80% of people on the Digital marketing manager position in the Benin earn between 227,884 XOF and 821,338 XOF monthly gross.

10% of employees earn less than 227,884 XOF and 10% of people earn more than 821,338 XOF.

The survey is based on data from employees, cleaned of extreme and duplicate values.

Description of job position

Development, planning and implementation of a digital marketing strategy
Development and management of own and paid digital communication channels
Raising brand awareness, number of visitors and visibility on targeted social media and channels
Proposing and developing content creation for blog, social networks and newsletter campaigns
Setting and meeting measurable goals - key performance indicators (KPIs) of digital marketing and their implementation at the level of campaigns, projects and overarching goals of the company
Preparation of reports on the success of implemented activities in order to maximize business results
Research and analysis of the potential of online channels
Monitoring the competition and proposing new marketing solutions

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The most common career path of an employee

The graphic shows how employees most often progress in their careers. Click on the name of the position to get to its detail with salary data.

Position Digital marketing manager - Marketing, Advertising, PR in the labour market

In the salary ranking,
the job position takes

196. place

Women representation in position

n/a

Average age of respondent by position

n/a

813. place

Nursery School Teacher Assistant

Education, Science & Research

122,288 - 257,526 XOF

197. place

Chef

Tourism, Gastronomy, Hotel Business

269,123 - 761,715 XOF

196. place

Digital marketing manager

Marketing, Advertising, PR

227,884 - 821,338 XOF

195. place

Risk Specialist

Banking

291,797 - 732,882 XOF

1. place

IT Director

Top Management

493,949 - 2,221,099 XOF

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The salary report contains:

Salary for the position by region, education, experience, company size, age
Distribution of respondents into wage bands
Salary range from 1st to 9th decile
A breakdown of all monitored non-financial benefits
Analysis of financial benefits

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